Flemington, NJ, August 13, 2010 – Results from a new national media study among 1,007 self-reported Democrats, Republicans and Independents revealed that political parties remain divided in their support for same-sex marriages with 68% of Democrats, 20% of Republicans and 52% of Independents indicating that they are in favor of same-sex marriages.
The study was conducted by HCD Research using its MediaCurves.com® website on August 13, to obtain viewers’ perceptions of a recent ad by Truth and Hope in support of same-sex marriages. To view detailed results go to: www.mediacurves.com.
Furthermore, the majority of all parties reported that churches should have the right to deny marriage ceremonies to same-sex couples with 61% of Democrats, 90% of Republicans and 68% of Independents reporting that churches should have the option of denying same-sex marriage ceremonies. The majority of all parties also indicated that same-sex marriages will be universally legal in the United States in 20 years.
Among the findings:
Are you in favor of same-sex marriage?
|
|
Democrats |
Republicans |
Independents |
|
Yes |
68% |
20% |
52% |
|
No |
32% |
80% |
48% |
Do you think churches should have the right to deny marriage ceremonies to same-sex couples?
|
|
Democrats |
Republicans |
Independents |
|
Yes |
61% |
90% |
68% |
|
No |
39% |
10% |
32% |
Do you believe that same-sex marriage will be universally legal within the United States 20 years from now?
|
|
Democrats |
Republicans |
Independents |
|
Yes |
80% |
59% |
70% |
|
No |
20% |
41% |
30% |
Editors/Reporters: For more information on the study, or to speak with Glenn Kessler, president and CEO, HCD Research, please contact Vince McGourty, HCD Research, at (908) 483-9121 or (vince.mcgourty@hcdi.net). You can also receive updates from MediaCurves.com by following us on Twitter: http://twitter.com/mediacurves and Facebook: http://www.facebook.com/pages/Flemington-NJ/MediaCurves/86691908820
HCD Research, a marketing and communications research company headquartered in Flemington, NJ. The company's services include traditional and web-based research. For additional information on HCD Research, access the company’s web site at www.hcdi.net or call HCD Research at 908-788-9393. MediaCurves.com® (www.mediacurves.com) is a media measurement website that provides the media and general public with a venue to view Americans’ perceptions of popular and controversial media events and advertisements.
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